The Art of Pitching

Thu, 22 Feb 2024 13:12:04 -0500
biginterview, blog, commercial, elevatorpitch, networking, personalbrand, pitch, pitching, umbcconnects

You've submitted your event registration. You have your resumes on hand and ready. You've got your power outfit picked out.

It may seem like you've got everything you need for a successful networking event but there's one more crucial piece of the puzzle: your pitch.

What is a pitch exactly? Usually taking about 30 seconds, your elevator pitch (or commercial) allows you to introduce yourself and make your personal brand known to employers. It's essentially the first impression that you make, so having your pitch well practiced and ready is important when approaching employers.

Keep these tips in mind when crafting your pitch. And if you want somewhere to practice, join us at the UMBC Connects event with ERT on Wednesday, February 28th from 11 AM to 2 PM.

Make a Strong Start. Exude confidence when you make an introduction. Have good eye contact, stand up straight, and give a firm handshake (if you're comfortable with it). Clearly introduce yourself and speak at a steady pace so you're understandable.

Honor Your Personal Brand. Show your authentic self and establish who you are right out of the gate. Be ready to explain what motivates you to do what you do. You should also be able to very clearly express your why.

Sell Yourself with Ease. After introducing yourself it's time to get into the heart of your pitch: your accomplishments. Highlight academic achievements, internships, other relevant experiences, and your strengths. Be clear, concise, and persuasive, and make sure there's evidence to back up your claims.

Deliver with Poise. Before the fair you must practice, practice, and practice some more. Your pitch should not sound scripted or over rehearsed. Your goal is to make a memorable impression when you meet employers. Make sure that your delivery sounds natural but also confident.

Close the Deal. The end of the pitch is when you tie your experiences back to the employer. Share how your goals and accomplishments can benefit the company you're pitching. They should easily connect the dots on how you're bringing value to them.

Marketing yourself is no easy task, but it's necessary when it comes to the job market. We hope these considerations were helpful. Feel free to check out this webpage for additional tips, and go to Big Interview to practice answering the question "Tell me about yourself." Best of luck out there and happy pitching!